Friday, October 28, 2011

Evoke






Annual Marketing Budget: £400 Million
Advertisement Launch: 21 September 2011, via Facebook
B.A. Managing Director of Brands & Customer Experience: Frank van der Post

Airline Investment Program: £5 Billion (2011-2016)
Crew strikes: ~18-22 months (Since c. December 2009)
B.A. Origin: 25 August 1919 (Airport Transport and Travel Limited)
Recent Merge: Iberia (ESP) to create IAG (International Airlines Group); January 2011

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